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"Passion for new horizons empowers us to rise above the ordinary and embrace the extraordinary." - J.M. Barrie
Here, I primarily share my thoughts on future energy, leadership, software and technologies, business strategies, international corporate careers, and some life philosophies.
I also share many personal stories that have changed my perspective on the world. While I do not intend these stories to serve as advice or guidance, I have learned a lot from others by applying my personal filter to determine what is worth absorbing and what is not. I hope you do the same.
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Telcos in Energy: How Connectivity Giants Win the Home Energy Platform Race
As households adopt PV, batteries, EVs and smart tariffs, telcos in energy can turn identity, billing, and connectivity into the backbone of home energy platforms—partnering with leading HEMS/VPP software to capture recurring revenue.
Marcellus Louroza
Oct 72 min read
Why the energy digital transition won’t mirror telecom 1:1
Europe’s unbundled power markets and explicit reliability payments mean utilities won’t become “dumb pipes.” Value is shifting to platforms like Kraken, DERMS such as EnergyHub, and HEMS leaders (ecobee, Vivint, Tibo) that orchestrate DERs at scale.
Marcellus Louroza
Sep 92 min read
Energy Market Balancing: Local Renewables, Global Grids, and Smart Flexibility
Balancing localized renewables with interconnected wholesale markets is now critical. This article shows how energy market balancing, flexibility services, storage, and cross-border trade keep grids reliable while cutting costs and emissions.
Marcellus Louroza
Jul 62 min read
Brazil Energy Market Deregulation: A Software-Driven Flexibility Opportunity
Brazil’s retail energy opening mirrors the telecom revolution—only this time it’s digital-first. This article shows how Brazil energy market deregulation enables SaaS-led flexibility, DER aggregation, and new retail models across 85+ million homes.
Marcellus Louroza
Jun 262 min read
Grid Stability in High-Renewable Systems: Costs, Tools, and Policy to Keep the Lights On
As wind and solar surge, grid stability becomes mission-critical. This article shows how grid stability can be secured with BESS, demand response, advanced inverter standards, and market rules that reward flexibility—without breaking affordability.
Marcellus Louroza
May 272 min read
Energy Liberalization: Europe’s Blueprint for Competitive, Resilient Markets
From Germany to the UK, energy liberalization has cut bills, boosted innovation, and enabled dynamic tariffs. This piece distills Europe’s lessons so energy liberalization in emerging markets—like Brazil—delivers reliability, consumer protection, and flexibility.
Marcellus Louroza
May 272 min read
Peer-to-Peer Energy Trading: Empowering Prosumers and Decentralizing Markets
Neighborhood energy exchanges are moving from pilots to policy. This article shows how peer-to-peer energy trading cuts bills, boosts renewable self-consumption, and strengthens local grids—when paired with open standards and clear rules.
Marcellus Louroza
May 252 min read
Huawei Energy Management: How Telecom DNA Powers the Next Wave of Digital Energ
huawei energy management, digital energy, telecom-energy convergence, BESS, virtual power plants, VPP, microgrids, PV inverters, 5G for energy, 3GPP, AI forecasting, EMS platforms, interoperability, Matter protocol, OpenADR, IEEE 1547, OCPP, SunSpec Alliance, MQTT, OPC UA, cybersecurity, NIST CSF, IEC 62443, ISO 27001, GDPR, open APIs, energy-as-a-service, utility partnerships, DER aggregation, market integration
Marcellus Louroza
May 222 min read
P2P Energy Trading: Unlocking the Potential of Decentralized Markets
Local energy markets are moving mainstream. This article shows how p2p energy trading empowers prosumers, lowers bills, and boosts renewable integration—when paired with open standards, secure settlement, and supportive regulation.
Marcellus Louroza
May 112 min read
Decentralized Utilities: How Grid Operators Stay Essential in a Prosumer Era
As rooftop PV and batteries spread, decentralized utilities that pivot from commodity supply to energy services—flexibility, EMS, and P2P platforms—will anchor reliability, affordability, and decarbonization.
Marcellus Louroza
Apr 272 min read
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